Many organisations are finding that the search application on their web site and intranet, or even a more comprehensive enterprise search, is not providing the expected benefits.
Finding a solution to the problem is not easy as there are so many variables. Is the search engine unsuitable for the task, are expectations too high, or is the way that the search engine has been implemented not best practice?
The objective of this workshop is to help delegates analyse the nature of the problem that they are facing, and then to provide a range of solutions for consideration.
The main sections of the workshop will be:
- Diagnosing search problems
- Understanding why and how people search
- The impact of content quality on search performance
- Comparison of the search capabilities of SharePoint 2007 and 2010
- Overview of commercial and open-source search engines
- Upgrade or replace – the options and issues
- Making effective use of search logs
- Developing a strategic plan for search
About Martin White
Martin White is Managing Director of Intranet Focus Ltd. He has over 30 years experience in information management, publishing and consulting roles. Prior to setting up Intranet Focus Ltd. in 1999 he held senior management positions in Reed Publishing, International Data Corporation and Logica. Martin consults on the design and management of intranets and extranets, and the specification, selection and implementation of content management software and search software.
Martin is a member of the Editorial Board of the International Journal of Information Management and since 2001 has written a monthly column 'Behind the Firewall' on intranet management issues for the US magazine EContent. He is a Contributing Editor for both EContent and Intranets: Enterprise Strategies and Solutions. Martin has presented workshops on content management and on search implementation for the Nielsen Norman GroupUser Experience events in 2005, 2006 and 2007. In 2005 his book The Content Management Handbook was published by Facet Publishing, who are also the publishers of his recent book Making Search Work
Martin was Chairman of the (London) Online Information Conference from 1999-2006. He is a Visiting Professor and member of the Advisory Board at the Department of Information Studies, University of Sheffield. He is a member of the Governing Board of CABI and also a member of the Publishing Board of the Royal Society of Chemistry. He holds a BSc in Chemistry from the University of Southampton. |
