Sessions about Internal Communication at IntraTeam Event Copenhagen 2017

Sanne Høgh's picture

We have 24 sessions about internal communication at this year's IntraTeam Event Copenhagen. The event is held in Copenhagen from 28 of February - 2 of March.

February 28 

Intranet Directions: Formulating Your Intranet Strategy – Part 1 & 2 

Steve Bynghall and Chris Tubb will run a shortened version of their intranet strategy training day.  Using a workbook, Steve and Chris will take you through a  highly practical five step process for defining and articulating an intranet strategy which you will be able to apply to your organization on your return to the office. This will include case studies.

 The session will cover:

  • Introduction to strategy,
  • Discovery,
  • Diagnosis,
  • Guiding Policy,
  • Direction,
  • Tactics and creating a roadmap.

Key takeaways:

  • Understanding the steps required to define, articulate and plan an intranet strategy,
  • A workbook with examples, trigger lists and tools to help teams get thinking,
  • A methodology to adapt to the needs of your organization to get you and your team into the habit of developing strategy.

STEVE BYNGHALL - Two Hives LtdCHRIS TUBB - Intranet Consultant


Introductory Hands-On Workshop to Virtual Reality for Business

Are you excited about VR and are not sure how to make it part of your business marketing and communication mix? This 1.5 hours workshop is exactly what you need. You’ll fast track through the different typology of VR experiences, learning about real case studies of VR in business, and creating your first VR content that you’ll be able to share with your boss (and your friends).

Here are the topics we’ll cover:

  • Using the right terminology,
  • Hardware and software landscape to generate and consume content,
  • Introduction to 360 media and 3D virtual tours,
  • Hands-on lab: how to create, edit and publish your own story using interactive photo spheres and watch them in Google Cardboard.

 Each attendee will receive a Google Cardboard kit as part of the workshop. Participants are invited to bring their own smartphones and / or tablets for the hands-on session. Supported mobile platforms are iOS and Android.

PAOLO TOSOLINITosolini Productions LLC


Working Out Loud 

  • Why does it take new ways of collaboration – what will change if individuals in companies collaborate differently?
  • What are the benefits of better collaboration skills of individuals in companies – for the organization and the individual?
  • What is Working Out Loud?
  • What are the key elements?
  • How can Working Out Loud support improvement of performance?
  • How in detail does it work? Where is it applicable, where are the limits?
  • How is Working Out Loud linked to (digital) leadership?

 The Workshop is interactive. The participants will have the opportunity to practically experience and discuss some elements of “Working Out Loud”. They will be familiarized with a number of classical coaching tools that enable Working Out Loud and will be supplied tipps and tricks. Additionally the participants will be familiarized with successful examples of change in collaboration culture in (German) traditional corporations and elaborate on organizational and leadership questions around new ways of collaboration.



Benchmark Your Digital Workplace

In this workshop you’ll assess your own digital workplace and do some strategic thinking about where you need to be. Guided by ClearBox’s unique digital workplace framework,  I’ll explain what each of the assessment criteria mean and you will score your own organisation.  I’ll also show examples of what ‘good’ looks like in some of the leading organisations to help calibrate the evaluation. This will create a unique profile for your organisation and a set of averages from the room to give you a baseline. You’ll also be prompted to think about your future needs and what it will take to get there.

Please bring a laptop or tablet so you can take part in the scoring process.

Key takeaways:

  • You’ll get a strategic view of your digital workplace profile as a take-away chart,
  • We’ll share the average scores so you can benchmark your levels against others,
  • Attendees will be prompted to think about future needs and where to focus efforts,
  • There will be actionable advice on how to make improvements.

 SAM MARSHALLClearBox Consulting Ltd.


March 1

The role of the Intranet in Digital Transformation

Digital Transformation is a hot topic for many senior executives, but the question of how to do it remains a tricky one. Broadly speaking, Digital Transformation is about ensuring the organisation is ready for digitalisation of products, services and business models, and it needs to involve the whole organisation. This is where I see a strategic role for intranets as the ‘hub’ for that conversation and a place to discuss what needs to change and how it can be done.

This talk will share some practical techniques for how intranets can move up the value chain and take a leading role in coordinating one of the biggest changes most organisations have seen for decades. I will also share details of our Quantified Organisation methodology for running distributed business improvement on an ongoing basis.

Key takeaways:

  • Strategic use case for the intranet,
  • Techniques and ideas for widening engagement,
  • Outline of a change agent network strategy,
  • Ideas about how to measure and manage transformation.

LEE BRYANT -  Postshift 


Implementing an Intranet Software Product – Benefits and Risks

There are many project and business-related factors to take in to account when selecting and intranet software product, whether it is SharePoint-based or on a proprietary platform. This presentation will highlight the benefits, challenges and risks based on 15 years of experience in working on intranet CMS selection projects.

The main sections will cover

  • Making a business case,
  • Vendor assessment,
  • Benefits and risks,
  • The contract small print,
  • In three years’ time?

Key takeaways:

  • Knowing where to look in the fine print of the product description and the contract terms to ensure that the product selection is fit for purpose, not just a fit to the specification.

MARTIN WHITEIntranet Focus Ltd

How the BBC Redesigned our Intranet with Personality in Mind

It’s not just a channel, it’s a way of life at the BBC! From run of the mill news site to something much, much more, we’ve recently been on a journey to build a news hub that’s both for our people and by our people. Most important to us was to create a site that represents the brand and personality of the BBC and our people, a site that embodies our values and is supporting our BBC objectives and vision: to be the most creative organisation in the world.

Key takeaways:

  • The importance of understanding you audience, content purpose and user experience.


Swisscom’s Intranet Transformation Journey Towards an Engaging Employee Portal

 Main points of the presentations: 

  • Vision, purpose & journey of Swisscom’s Employee Portal,
  • Creating a simple, modern User Experience,
  • Make it work for mobile devices,
  • Measure progress and establish a continuous improvement process.

Key takeaways: 

  • Insights on how continuously improve and develop the Intranet in a large organization,
  • Good practices about User Experience & SharePoint,
  • Hands-on advice, screenshots/live demo on common Intranet/Digital Workplace challenges for large organizations.

Thomas Merder Swisscom


Using Video to Inform, Engage and Entertain

10 years ago we were told that video would change the intranet – It didn’t. What went wrong and how might things change in the future?

In this session we will explore the following:

  • Why isn’t video more popular on intranets?
  • What makes good video content
  • Technical considerations
  • Video on a budget
  • The future of video in the workplace

Key takeaways:

  • An understanding of the scenarios in which video can be effective
  • The technical considerations
  • Ideas for producing video content on a limited budget

JOHN SCOTTContent Formula 


Engineering a World-Class Intranet 

When AMEC Foster Wheeler merged in November 2014, Tereza Urbankova, Head of Global Communications, saw the opportunity to create a new digital workplace. 18 months later she is well on the way to realising that dream. Mergers are never a good time to implement a brand new all-singing social intranet, but Tereza bided her time, working through 4 versions of platforms, to deliver a winning strategy for the combined company.

Key takeaways:

  • A successful case study from a very complex environment,
  • Examples of engaging audiences in a globally dispersed company pre, on Day 1 and beyond,
  • How technology helped improved engagement and collaboration globally.



Wisdom of the Crowd: Harnessing User Generated Content on a Global Scale

After employees demanded an authentic voice for internal communication, HSBC introduced HSBC NOW Share, a groundbreaking video crowdsourcing app launched to 260,000 employees across 72 countries. From business case to implementation in eight weeks, learn how they cut through bureaucracy to drive innovation and gather valuable insight into cultural mindset.

Key takeaways:

  • What driving innovation really looks like in large organisations.
  • How to navigate the barriers to adoption of new digital platforms.
  • What valuable insight HSBC learned about its global workforce.
  • How to create an environment where innovation can triumph.



Workplace by Facebook – 2 Sessions

Sessions 1 - Workplace by Facebook – Revolution in Internal Communications?

Has Workplace by Facebook started a real revolution in internal communications? What profit can it bring for your employees and information flow among them? What challenges are to face after its implementation? Based on answers on those question you will learn what is Workplace all about.

Key takeaways:

  • Introduction of implementation process of Workplace,
  • Real examples of its usage in internal communiaction and building of emplyees’ involvement,
  • Pros and cons of intranet based on Workplace.



Session 2 – Implementing Workplace by Facebook at an International NGO 

 Save the Children has around 25,000 staff working in around 120 countries, in some of the most challenging environments. Connecting these staff digitally is a constant challenge, Workplace by Facebook was selected to help our field staff be more engaged with colleagues around the world. How has Workplace changed the way our staff responded to a humanitarian emergency? A recent hurricane in Haiti provided an early real test for this technology in the field, hear about how it held up.

Key takeaways:

  • How Workplace played a role in disaster response,
  • Challenges of deploying Workplace across a global federation of organizations,
  • How does workplace fit with other digital collaboration products.

DAVID KENNEDY -  Save the Children International


IntranetPrize 2017

The prize is awarded by IntraTeam to an organization having demonstrated an exceptional effort to acquire or develop an effective and highly used intranet/digital workplace adding significant value.



March 2 

Building The Bridge from Traditional Business Targets to New Ways of Collaboration at Siemens

Engagement  surveys in companies today reveal that current classical management systems lack (amongst others) two important elements of employee satisfaction: Transparency and Participation. This is painful for companies because no need to say that performance suffers if the staff is not satisfied.  An Enterprise Social Network – amongst others –can perfectly address to those effects and increase  a feeling of  control and connection in working live – with positive implications on engagement and quality of output.

But – the sole availability of a ESN will not eliminate the employees  barriers to collaborate as a network all of the sudden. Especially in big Old Economy companies the management – and incentive system foster a tendency  to stay in your silo and focus on own targets first. (Whereas  sharing is not considered a value or success factor)

Siemens has introduced it’s ESN (“SSN”) in 2013 and started to actively enable it’s employees “technically” 2016 – after realizing, that there will be no activity otherwise and no progress to develop from a pure communication platform to a collaborative network.  We currently move into the next phase: Communication is possible – now who will enable the employees to collaborate? (Could this be the new challenge for HR?) Today we have a number of examples where the SSN is accepted as a working tool rather than “only” a communication tool – even in the blue collar area where not everybody owns a PC.

 There is still a way to go – but we already see how the SSN changes the culture – from bottom up, with open communication and brave actions like culture hacks which would never have been possible without the SSN.



Changing to Yammer – Employee Engagement and Improved Collaboration and Leadership

While many organisations focus on digital channels for improved employee communication, Virgin Trains’ focus is on conversational leadership and face-to-face. Their internal communications and employee engagement strategy focuses on equipping leaders with the skills they need to collaborate effectively, primarily face-to-face with their teams. But with a dispersed workforce focussed on real life conversations, it’s vital to have a suite of channels to support and motivate conversations.

 We’ll discuss how leaders at Virgin Trains are personally responsible for delivering the internal communications strategy in a business that believes the traditional intranet is irrelevant.

DEN CARTER Virgin Trains


Measuring the Success of Your Social Intranet

Social Intranets and Enterprise Social Networks offer a huge opportunity to help your employees connect, communicate and collaborate with one another. But how do you prove the value of these channels and showcase the benefits of the channel once it’s live?

This session briefly explores the importance of measurable outcomes and goals for these platforms, with practical tips on how to take quantative and qualitative measurements and build your stories of success, to help with leadership and employee buy-in, as well as bring the benefits of the platform to life.

Key takeaways:

  • An appreciation for the importance of goal setting when rolling out a new digital workplace platform,
  • Importance of story-telling and narrative when it comes to reporting metrics,
  • Understanding that a successful implementation moves beyond page views and how many people log into the system – it’s the behaviors and outcomes that are important!

TONY STEWART - scarlettabbott


Virtual Reality for Business

Are you excited about VR and are not sure how to make it part of your business marketing and communication mix? This presentation will fast track through the different typology of VR experiences, learning about real case studies of VR in business, and giving you a better understanding on the hardware and software needed to get started.

Key takeaways:

  • Using the right terminology
  • Hardware and software landscape to generate and consume content
  • Introduction to 360 media and 3D virtual tours

PAOLO TOSOLINITosolini Productions LLC


Why is PANDORA Going All-In Digitally?

Learn how and why PANDORA, one the largest and fastest growing jewellry brands in the world with 18,000 employees, has created a PANDORA global digital workspace designed to boost organizational cohesion, transparency and corporate culture – growing into a vibrant digital workplace with a strong sense of Pride, Passion and Performance.

 PANDORA has successfully launched Office 365, SharePoint Cloud, Skype for Business, OneDrive, Yammer and Windows 10 as ‘one package’ and you will learn about how the intranet team trained employees worldwide how to work in the new digital workplace named INFORA.



How to Build One Intranet

This session will tell the story of how ING built a role based and personalised global intranet for 52.000 employees in a multi-stakeholder, multi-vendor, onsite/offshore model using the Agile/Scrum methodology.



Let’s Jam! Loosen Up and Let the Magic Happen on Your ESN

Enterprise social networks can streamline processes and make it easier and faster to connect and share with colleagues. But concerns around misuse mean there’s a need for effective governance, rules and guidance. In this talk, I’ll argue that there’s a need to shift that balance the other way to reap the benefits of serendipity.

Looking at key concepts from gaming and music I’ll explain why it’s important that your intranet offers enough flexibility for people to find their own uses – and new ways to create value for your organisation.

Key takeaways:

  • A practical understanding of risk management for enterprise social networks,
  • Insight into what makes a good use case for enterprise social media.

SHARON O’DEA - Independent consultant 


Chatbots – Your New Business Intern?

There’s been a lot of talk about Chatbots recently! This session will give participants a flavor of what Chatbots really are, why people are so excited about them, and how this conversational A.I can be used to help support IC, HR, IT functions as well as support a business’ wider Digital Workplace ambitions.

Key takeaways:

  • New channel ideas on how to engage with employees,
  • Tools that not only serve a purpose, that enforce brand/business tone of voice,
  • Accessible, mobile-friendly ways to help employees self-serve content and information.

TONY STEWART - scarlettabbott


Fast, Good and Cheap

Faced with the challenges of: a complex workforce, a huge amount of change to revitalize and restore a company that had had seven profit warnings to strength,  and an older Sharepoint 2010 intranet… what we did to help reach out to all levels of our workforce with a quickly realized standalone employee app available to anyone on any device.

Key takeaways:

  • Sometimes it pays not to integrate
  • A look behind the scenes at the CMS – and how we can publish content in about 45 seconds
  • What’s next and where we’re going with our mobile app
  • What does it mean for our intranet?
  • Other mobile apps we’re using

RICHARD HOWAT Balfour Beatty


7 Mistakes Organisations Make with Intranet Measurement

Measuring intranets is one area that doesn’t ever seem to improve – it’s really hard to do! Why is this? This presentation explains the reasons that organizations struggle to quantify and prove the use and benefits of their intranets.

Key takeaways:

  • Why web analytics platforms are not really meant for internal audiences
  • Measuring communications and their effects in the real world
  • How targets change what you measure
  • What are the common mistakes organizations make with measuring content and user engagement
  • Being clear about your true motivations for measuring intranet
  • Why the most important place to start is your intranet or communications strategy

CHRIS TUBBIntranet Consultant


Conference Round Up

 With Martin White, Sharon O'Dea and Morten Dal. 



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